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ABOUT US

Sneaky Steve is a Swedish shoe brand, founded in 2007 in Gothenburg, with a focus on high quality, sustainable production in Portugal, and darn stylish shoes.

Sneaky Steve is a Swedish shoe brand founded in 2007.

Ever since the beginning we’ve been guided by one simple idea: Your feet may carry you through life, but not a day goes by without you tying your shoes. As a result, Sneaky Steve was born. As a true celebration of self-expression, craftsmanship and a timeless yet edgy design.

WE’RE ON A MISSION TO CRAFT SHOES THAT NOT ONLY STAND THE TEST OF TIME, BUT SHOES THAT STAND THE TEST OF LIFE.

Because for us, shoes are a wearable record of the times you’ve had – and the times you plan to have. So, we treat footwear with respect. From the carefully considered materials and the refined style to the skilled artisans that bring our shoes to life.

ALL SO THAT YOUR SNEAKYS CAN BE A PART OF THE STORIES YOU WRITE – FOR YEARS TO COME.

Our goal is to create high-quality shoes that will stand the test of time. With attention to detail and purposeful design, we develop shoes with the philosophy that fashion, subculture, or taste should not be limited to the chosen few. Everyone should feel included and have the opportunity to express their own personal style.

© F Division Group AB 2025
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